HTS

Case Studies

Committees don't buy promises.

They buy proof.

Science-driven brands that improved visibility, accelerated evaluations, and grew revenue.

Our work spans life sciences, biotech, pharma, medtech, andthe integrated networks that deliver care.

AI Visibility & SEO

+47% Increase in Qualified Scientific Discovery

A life-science tools company rebuilt their entity model, structured their evidence, and implemented citation-based content — becoming the preferred result for category-level searches and AI summaries.

AI Visibility & SEO
Entity SEO
Schema
+47%
Qualified discovery
Website & Digital Experience

Committee Conversion Up 31% After UX Re-Architecture

A clinical manufacturing company needed a website that passed procurement, quality, and technical review. HTS clarified positioning, redesigned IA, and built buyer-ready content paths — cutting evaluation bottlenecks by 31%.

+31%
Evaluation-to-
meeting conversion
Paid Media & ABM

−28% CAC Reduction With Precision ABM

A biotech platform company needed to reach BD partners fast. HTS launched targeted paid search + LinkedIn ABM playbooks aligned with scientific value. CAC decreased 28% while deal quality increased.

Paid Media
Strategic Advisory
−28%
Cost per acquisition
Brand & Scientific Storytelling

Rebrand Creates Immediate Investor Confidence

A genomic medicine startup had strong science but an unclear narrative. HTS rewrote their scientific story, defined a credible brand system, and produced investor-ready materials. Board-approved narrative on first pass.

Strategic Advisory
Brand & Creative
Scientific Content
3
New investor
meetings in 30 days
Analytics & Intelligence

Revenue Attribution Clarity in 90 Days

A CDMO couldn't see which activities generated actual pipeline. HTS unified analytics across CRM, ads, and web, and built executive dashboards. They reallocated budget to the highest-return channels and unlocked 19% more opportunities.

Analytics & Intelligence
+19%
More opportunities
via budget
reallocation
Content for Scientific Audiences

Technical Content Drives +24% Qualified Meeting Requests

A medtech company needed content that spoke the language of engineers and clinicians. HTS produced a library of explainers, one-pagers, and evidence-backed narratives. Sales teams reported higher-quality meetings and shorter onboarding cycles.

Scientific Content
Brand & Creative
+24%
Qualified meeting
requests
Strategic Advisory · Analytics

Enterprise Health System Unifies 300+ IT Projects, +25% Throughput

A large multi-hospital health system needed to unify hundreds of disparate IT & clinical transformation projects. HTS designed a centralized PMO — aligning 62 units and 7 hospitals, connecting 4,600+ clinicians under unified governance.

Strategic Advisory
Analytics & Intelligence
+25%
IT project capacity
Content for Scientific Audiences

Life-Science Innovation Hub Increases Program Enrollment by 27%

A metropolitan biosciences initiative built a digital hub to attract innovators and researchers. Simplified architecture, new UX flow, and enrollment funnel analytics delivered measurable conversion growth.

Website & UX
Brand & Creative
+27%
Enrollment inquiry
increase